Privacy Policy

This statement is to protect the privacy of visitors to our website. This privacy policy statement is intended to inform you of the ways in which the website collects information, the purposes for which we may use that information, and the ways in which we will protect any information you choose to provide us with.

Any of your personal information will be used and processed in accordance with the Data Protection Act 1998.

Information Collection

We may collect information about you when you request information about us or our services, submit your personal details and/or complete any forms on the website.  Unfortunately, the transmission of information via the Internet is not completely secure. Whilst we will do our best to protect your personal data, we cannot ensure the security of your data transmitted to our website. Any transmission of personal data via the website is at your own risk.  Once we have received your information we will use strict procedures and security to prevent unauthorised access.

We may collect and process the following types of information:

  • Cookies
  • Web visit logs
  • Information voluntarily provided by you


This website uses Google Analytics which, by placing a cookie on your computer, allows us to collect information on how visitors use our site. A cookie is a small text file placed on your computer by your web browser; for more information about cookies go to .  As described below, cookies are only used to help us to identify ways our site can be improved. 

Web visit logs

This website site uses Google Analytics, which places a cookie on your computer. The cookies collect information in an anonymous form, including the number of visitors to a site, where the visitors have come from, the pages they visited, the browser version, the search terms used in a search engine.  This site makes no attempt to identify individual visitors from this information. You can opt out of being tracked by Google Analytics across all websites. 

For full terms of the Google Analytics process please see the Google Analytics terms of service.

Information provided voluntarily by you

If you complete one of our online forms, we may keep a record or your contact details and your comments, queries or feedback.  If kept, the information you submit will be used and stored in accordance with the Data Protection Act 1998.

Your contact details will only be used to send you further details about our services, to contact you in response to a request or specific enquiry made (for example a request under the Freedom of Information Act), or in response to a complaint.

Links to other sites

We may provide links to third party websites. We are not responsible for the content or information collection practices of those websites.  Please note that the privacy policies of a third party website may differ to those of this Trust.

4ward is our Trustwide culture change programme which is helping us build a more positive, supportive workplace for the benefit of our patients and colleagues. At its heart are our four 4ward Behaviours.